At SC Johnson, I created content for 9 brands, here are few favorites below.
We created and launched a campaign around the cicadas of 2024 and gave away “Earaid” headphones. Shot out in the wild and the product in studio, this campaign went viral.
Mascots are fun! Shot in studio, when it was posted, the user could speed up or slow down scrubby. The comments on this content gave the brand what it needed.
On MLB opening day, we made this piece on a simple match cut reminding people they can bring a snack bag to the game.
This simple hack taught the community how to re use their jars.
National Record Store Day! My house is full of antiques and wood everywhere. This was a simple video showcasing the brand partaking in culture.
The client loved this as it was the first time that all the products were combined into one video. It did numbers on TikTok